China’s wilderness survival craze: how the Qixing Mountain challenge turned endurance into a viral spectacle Post date December 15, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society Society & Culture Marketing & Branding
Solid mango pomelo sago: the dessert taking over the internet and the brands getting involved Post date December 8, 2025 In Creative Works Tags Digital Society Food & Beverage Marketing & Branding Platforms Weibo
Beijing sees cross-border tourism hit five-year high as visa-free travel fuels rebound Post date December 10, 2025 By Alastair Reid Schanche In News Tags Travel
From robot boxing to super servers, what’s new at WAIC 2025? Post date July 29, 2025 By Yimin Wang In News Tags Digital Society Technology Social Media
The abbot of Shaolin Temple under criminal investigation, what do netizens say? Post date July 29, 2025 By Yimin Wang In News Tags Governmental Society & Culture Social Media
What’s interest consumption, and why are Rednote and Goofish fighting over it? Post date July 28, 2025 By Yimin Wang In Creative Works Tags E-commerce Society & Culture Marketing & Branding Platforms Xiaohongshu (RED)
After LABUBU, HeyTea matcha has also gone viral thanks to Lisa Post date July 25, 2025 By Yimin Wang In News Tags Entertainment Food & Beverage Marketing & Branding Social Media
Starbucks now offers study rooms in China—no purchase needed Post date July 25, 2025 By Yilan Ruan In News Tags Food & Beverage Society & Culture Marketing & Branding Weibo
What does Hainan’s “customs closure” mean for trade and travel? Post date July 24, 2025 By Yimin Wang In News Tags Fashion & Retail Governmental Society & Culture Social Media
Sheconomy: China’s most powerful spending force? Post date July 24, 2025 By Yilan Ruan In Opinions Tags Digital Society Society & Culture Women in China Marketing & Branding
Lancôme and HelloRide launch UV-sensitive bikes to beat the summer sun Post date July 23, 2025 By Yilan Ruan In News Tags Fashion & Retail Society & Culture Technology Marketing & Branding
McDonald’s steals LABUBU’s thunder with The Dog reissue Post date July 23, 2025 By Yimin Wang In Creative Works Tags Food & Beverage Society & Culture Marketing & Branding Social Media
McDonald’s marks China’s hottest day with a large fries giveaway Post date July 23, 2025 By Yilan Ruan In News Tags E-commerce Food & Beverage Society & Culture Marketing & Branding
