Aesop turns brand spaces into bookstores with its travelling Women’s Library Post date March 17, 2026 By Alastair Reid Schanche In Creative Works Tags Beauty & Cosmetics Marketing & Branding
Hema jump on internet meme culture with a timely OpenClaw spoof Post date March 23, 2026 By Alastair Reid Schanche In News Tags Food & Beverage Society & Culture Marketing & Branding
Bananain lets Xinjiang cotton farmers write their copy Post date March 20, 2026 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
From subsidies to mindshare: why Meituan turned to Jay Chou Post date December 23, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society E-commerce Food & Beverage Society & Culture Marketing & Branding
Inside DESCENTE’s ‘City of the Future’ flagship store in Beijing Post date December 22, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
Lululemon’s China business surges despite global profit decline Post date December 19, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail
Luckin Coffee taps the Minions for a banana-led year-end collaboration Post date December 18, 2025 By Alastair Reid Schanche In News Tags Food & Beverage Marketing & Branding
Why China’s county towns have become Hema’s next growth market Post date December 17, 2025 By Alastair Reid Schanche In News Tags Food & Beverage Marketing & Branding
JD.com takes smart toilets to Guizhou’s highest tourist plateau Post date December 16, 2025 By Alastair Reid Schanche In News Tags E-commerce Marketing & Branding Platforms
Hema’s salty cake slip-up becomes a viral marketing free-for-all Post date December 16, 2025 By Alastair Reid Schanche In News Tags Food & Beverage Marketing & Branding Platforms Weibo
China’s wilderness survival craze: how the Qixing Mountain challenge turned endurance into a viral spectacle Post date December 15, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society Society & Culture Marketing & Branding
Longchamp opens pop-up ice rink on Shanghai’s Bund as lifestyle push deepens Post date December 12, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding Traditional Festivals
China EV Q3 earnings reveal widening gaps between Nio, XPeng and Li Auto Post date December 10, 2025 By Alastair Reid Schanche In News Tags Technology