China’s wilderness survival craze: how the Qixing Mountain challenge turned endurance into a viral spectacle Post date December 15, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society Society & Culture Marketing & Branding
Solid mango pomelo sago: the dessert taking over the internet and the brands getting involved Post date December 8, 2025 In Creative Works Tags Digital Society Food & Beverage Marketing & Branding Platforms Weibo
Beijing sees cross-border tourism hit five-year high as visa-free travel fuels rebound Post date December 10, 2025 By Alastair Reid Schanche In News Tags Travel
Why is HeyTea facing controversy online in China? Post date August 28, 2025 By Yimin Wang In News Tags Food & Beverage Society & Culture Social Media
Louis Vuitton opens first beauty store in Nanjing, China Post date August 27, 2025 By Yimin Wang In News Tags Beauty & Cosmetics Fashion & Retail Luxury Marketing & Branding
How are brands leveraging the Asia Pet Fair? Post date August 26, 2025 By Yimin Wang In Creative Works Tags Charity & Non-profit Society & Culture Marketing & Branding Social Media
Why are Decathlon “urea bags” going viral in China? Post date August 26, 2025 By Yimin Wang In News Tags Society & Culture Sport & Fitness Marketing & Branding Social Media
Alibaba undergoes another restructuring – What’s changed? Post date August 26, 2025 By Yimin Wang In News Tags Digital Society E-commerce Technology Marketing & Branding
Why Laopu Gold’s revenue shot up 251% in H1 2025 Post date August 22, 2025 By Yimin Wang In News Tags Fashion & Retail Society & Culture Watches & Jewellery
400 billion HKD in market value: POP MART continues to rise Post date August 22, 2025 By Yimin Wang In News Tags Digital Society Fashion & Retail Society & Culture Marketing & Branding
No more Wukong? Game Science announces Black Myth: Zhong Kui Post date August 21, 2025 By Yimin Wang In News Tags Gaming Society & Culture Marketing & Branding Social Media
MAC bagels? Cosmetics brand launches bakery collab in China Post date August 21, 2025 By Yimin Wang In News Tags Beauty & Cosmetics Food & Beverage Society & Culture Marketing & Branding
Slanted eyes in 2025? Swatch apologises after outrage in China Post date August 20, 2025 By Yimin Wang In News Tags Society & Culture Watches & Jewellery Marketing & Branding Social Media