BASAO’s tea proposition in the age of burnout Post date June 2, 2026 In Creative Works Tags Food & Beverage Marketing & Branding
HELLY HANSEN’s latest activation shows how outdoor brands sell lifestyles now Post date June 2, 2026 By Alastair Reid Schanche In Creative Works Tags Fashion & Retail Marketing & Branding
How China’s love for gold is reshaping high-end jewellery strategy Post date May 28, 2026 By Alastair Reid Schanche In Creative Works Tags Society & Culture
How are brands doing with their podcast businesses? Post date June 10, 2024 By Kaiwen Yan In Opinions Tags Digital Society Society & Culture Technology Marketing & Branding
Alibaba’s 1688 throws party for young people seeking ‘cheap substitutes’ Post date June 10, 2024 By Kaiwen Yan In News Tags Digital Society E-commerce Society & Culture Marketing & Branding
Pepsi Zero Sugar uses ‘Evening Economy’ for promotion during UEFA Champions League Post date June 7, 2024 By Kaiwen Yan In News Tags Food & Beverage Society & Culture Sport & Fitness Marketing & Branding
“A mess”: Whatever happened to Oriental Selection post-Dong Yuhui? Post date June 7, 2024 By Yimin Wang In News Tags Digital Society E-commerce FMCG Livestreaming
Rewind to 2008? Jay Chou returns as Sprite brand ambassador with newcomer Lay Zhang Post date June 6, 2024 By Yimin Wang In News Tags Digital Society Entertainment FMCG Marketing & Branding
Audio services platform Ximalaya seeks IPO in Hong Kong once more following several setbacks Post date June 6, 2024 By Kaiwen Yan In News Tags Society & Culture Marketing & Branding Platforms
When life gives you lemons, hold an apple event? Mixue hosts lemon conference Post date June 5, 2024 By Yimin Wang In News Tags Digital Society FMCG Food & Beverage Marketing & Branding
World’s first? Mugler opens store in Shanghai Post date June 5, 2024 By Yimin Wang In News Tags Digital Society Entertainment Fashion & Retail Luxury Marketing & Branding
Famous Chinese film producer Stephen Chow steps into microdrama production Post date June 5, 2024 By Kaiwen Yan In News Tags Digital Society Entertainment Short Video Society & Culture Marketing & Branding
“Hannibal” conquers Shanghai as Zegna brings Mads Mikkelsen to town Post date June 4, 2024 By Yimin Wang In News Tags Entertainment Fashion & Retail Luxury Marketing & Branding