The brands and moments behind China’s soft power rise Post date November 3, 2025 By Alastair Reid Schanche In Exclusives Tags Digital Society Society & Culture Technology Platforms Xiaohongshu (RED)
Marketing beauty to China’s Gen Z – an interview with Judydoll’s Julie Liu Post date October 31, 2025 By Alastair Reid Schanche In Exclusives Tags Beauty & Cosmetics Digital Society Marketing & Branding
The most unlikely collab of the year? McDonald’s China team up with Mercedes-Benz Post date October 29, 2025 By Alastair Reid Schanche In News Tags Automotive Food & Beverage Marketing & Branding
Chinese milk brand Yue Fresh names Jay Chou as ambassador Post date August 11, 2025 By Yimin Wang In News Tags Entertainment FMCG Food & Beverage Marketing & Branding
POP MART opens largest store in the world in Bangkok Post date August 11, 2025 By Yimin Wang In News Tags Digital Society Fashion & Retail Society & Culture Marketing & Branding
The next IKEA store in China is… on JD.com? Post date August 8, 2025 By Yimin Wang In News Tags Digital Society E-commerce Fashion & Retail Marketing & Branding
Vivienne Westwood kicks off first Asian exhibition tour in Shanghai Post date August 7, 2025 By Yimin Wang In News Tags Fashion & Retail Society & Culture Watches & Jewellery Marketing & Branding
Armani brings Southern Italy to Hangzhou with pop-up Post date August 6, 2025 By Yimin Wang In News Tags Beauty & Cosmetics Luxury Society & Culture Marketing & Branding
HeyTea finally launches first collaboration of 2025 with Chiikawa Post date August 6, 2025 By Yimin Wang In News Tags Food & Beverage Society & Culture Marketing & Branding Social Media
Hard luxury exhibitions in China, what’s changed in 2025? Post date August 5, 2025 By Yimin Wang In Creative Works Tags Luxury Society & Culture Watches & Jewellery Marketing & Branding
Haidilao nightclubs? Hot pot chain brings male hosts to late-night suppers Post date August 4, 2025 By Yimin Wang In News Tags Food & Beverage Society & Culture Women in China Marketing & Branding
Adidas Originals brings “Panda Stop” to Chengdu Post date August 4, 2025 By Yimin Wang In News Tags Art & Culture Fashion & Retail Marketing & Branding Social Media
Emporio Armani launches Jackson Yee collab Post date August 1, 2025 By Yimin Wang In News Tags Fashion & Retail Luxury Marketing & Branding Social Media
