On 17 June, Starbucks launched its first-ever collaboration with Disney’s Zootopia, adding a bold splash of color and flavor to the summer. Inspired by the film’s themes of challenging stereotypes, chasing dreams, and celebrating individuality, the partnership debuts three iced shaken teas and a series of themed experiences across China.
Iced shaken tea is one of Starbucks’ fastest-growing categories, especially popular among younger customers. This new lineup pushes the boundaries with unexpected flavor combinations and vibrant ingredients. The limited-edition drinks—Starfruit Pineapple IST, Orange Carrot IST, and Bubble Blueberry IST—are made with Fenghuang Dancong Tea, known as the “perfume of tea,” and real fruit juice. Each flavor draws inspiration from a key Zootopia character, turning personality into taste.
The collaboration goes beyond drinks. Starting 19 June, Starbucks will roll out themed offerings across beverages, food, and merchandise. A flagship Zootopia store will open in Beijing’s Taikoo Li, alongside 36 themed stores nationwide. Customers can sip and shop with Judy, Nick, and Officer Clawhauser in a vibrant escape from the summer heat.
The campaign signals a major step in Starbucks’ expansion into non-coffee offerings, aligning with its strategy to serve customers all day—from morning coffee to afternoon tea. With fresh concepts, accessible pricing, and a steady stream of innovation, Starbucks is building a lifestyle experience that extends far beyond the espresso bar.