On 26 June, Xiaomi officially launched the long-awaited and much speculated YU7, its first SUV model. After the delayed announcement, the EV aimed at Tesla Model Y from the Chinese tech company-turned automaker was under intense scrutiny, both over its specs and prices. Now it’s official, the standard version of the YU7 is priced at 253,500 RMB (35,322.39 USD) with 690PS power, a top speed of 253km/h, 0 to 100km/h acceleration in 3.23s and a range of 835km. The Pro version is priced at 279,900 RMB (39,000.94 USD), while the Max version comes in at 329,900 RMB (45,967.87 USD).




At the same event, Xiaomi also launched its AI Glasses, which can be used not only as a camera, but also Bluetooth earbuds and AR. Optimised for Asian facial features, the 40-gram specs will set you back 1,999 RMB (278.54 USD). The latest Xiaomi Pad 7S Pro will feature the new in-house XRing-O1 chip and is priced at 3,299 RMB (459.68 USD). Xiaomi also announced other devices, including smart watches and a foldable phone.
- #小米发布会 Xiaomi launch event: 25.27 million views on Weibo in the last 24 hours, ranking number 1 on the Hot Search list
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The launch event also served as a showcase for Xiaomi’s Human x Car x Home ecosystem. Xiaomi announced plans to build an open ecosystem that can be integrated with other brands. The first partners announced include BYD, GAC Toyota and Zhengzhou Nissan. Xiaomi founder and CEO Lei Jun even took a swipe at Apple, remarking that the American tech giant had given up on building cars, which is why Xiaomi cars will take care of Apple users. By ensuring compatibility with other cars and devices, Xiaomi’s ecosystem may just emerge as a new industry standard.