“A mess”: Whatever happened to Oriental Selection post-Dong Yuhui? Post date June 7, 2024 By Yimin Wang In News Tags Digital Society E-commerce FMCG Livestreaming
Rewind to 2008? Jay Chou returns as Sprite brand ambassador with newcomer Lay Zhang Post date June 6, 2024 By Yimin Wang In News Tags Digital Society Entertainment FMCG Marketing & Branding
When life gives you lemons, hold an apple event? Mixue hosts lemon conference Post date June 5, 2024 By Yimin Wang In News Tags Digital Society FMCG Food & Beverage Marketing & Branding
“Companion crabs”: Dingdong provides pets for your cats Post date June 3, 2024 By Yimin Wang In Creative Works Tags Digital Society E-commerce FMCG Society & Culture Xiaohongshu (RED)
Snow King’s girlfriend and race with Chupa Chups: Mixue Bingcheng celebrates 520 in style Post date May 21, 2024 By Yimin Wang In News Tags FMCG Food & Beverage Love & Marriage Marketing & Branding Special Days Weibo
Travel China with you: Lay’s builds giant Stax tubes inspired by regional landmarks Post date May 20, 2024 By Yimin Wang In News Tags Digital Society FMCG Travel Marketing & Branding Weibo
Nationalism sells: Xiangpiaopiao profits from anti-Japan sentiment Post date May 8, 2024 By Yimin Wang In Creative Works Tags Digital Society FMCG Food & Beverage Society & Culture Marketing & Branding Weibo
Minute Maid celebrates 20 years in China with virtual and pop-up general store Post date April 23, 2024 By Yimin Wang In News Tags Digital Society FMCG Food & Beverage Society & Culture Marketing & Branding
Out with the new and in with the old? Freshippo brings back membership Post date April 22, 2024 By Yimin Wang In News Tags Digital Society E-commerce FMCG Marketing & Branding Platforms
7-Eleven teams up with Meituan to trial drone delivery Post date April 8, 2024 By Yimin Wang In News Tags Digital Society E-commerce FMCG Platforms
