The brands and moments behind China’s soft power rise Post date November 3, 2025 By Alastair Reid Schanche In Exclusives Tags Digital Society Society & Culture Technology Platforms Xiaohongshu (RED)
Marketing beauty to China’s Gen Z – an interview with Judydoll’s Julie Liu Post date October 31, 2025 By Alastair Reid Schanche In Exclusives Tags Beauty & Cosmetics Digital Society Marketing & Branding
The most unlikely collab of the year? McDonald’s China team up with Mercedes-Benz Post date October 29, 2025 By Alastair Reid Schanche In News Tags Automotive Food & Beverage Marketing & Branding
After super streamers, super streamers: comedian Li Dan becomes RED star Post date August 30, 2024 By Yimin Wang In News Tags E-commerce Entertainment Platforms Xiaohongshu (RED)
Gallery for a third space? Starbucks hosts “art exhibition” in new Hangzhou branch Post date August 30, 2024 By Yimin Wang In News Tags Art & Culture Digital Society Food & Beverage Marketing & Branding
CHAGEE celebrates its 600 millionth cup of Jasmine Green Milk Tea during pet-friendly season Post date August 29, 2024 By Yimin Wang In News Tags Digital Society Food & Beverage Marketing & Branding
Temu parent group PDD share price plummets as revenue falls short of expectations Post date August 28, 2024 By Yimin Wang In News Tags Digital Society E-commerce Fashion & Retail Platforms
Monkey Business: How are brands leveraging the viral success of Black Myth: Wukong? Post date August 27, 2024 By Yimin Wang In Creative Works Tags Digital Society Gaming Society & Culture Marketing & Branding Weibo
Toymaker POP MART revenue surged in H1 2024 Post date August 27, 2024 By Yimin Wang In News Tags Digital Society Society & Culture Marketing & Branding
One day humans will replace AI: parodies of AI-generated videos go viral Post date August 22, 2024 By Yimin Wang In News Tags Digital Society Entertainment Technology Social Media
SK-II hosts ceramic restoration exhibition for LXP Kintsugi Post date August 22, 2024 By Yimin Wang In News Tags Art & Culture Beauty & Cosmetics Digital Society Luxury
From streamer to celebrity, Li Jiaqi on Call Me by Fire Post date August 22, 2024 By Yimin Wang In News Tags Digital Society E-commerce Entertainment Livestreaming
Better call NXX: Otome game Tears of Themis collaborates with Shanghai Bar Association Post date August 20, 2024 By Yimin Wang In News Tags Gaming Society & Culture Weibo
