The brands and moments behind China’s soft power rise Post date November 3, 2025 By Alastair Reid Schanche In Exclusives Tags Digital Society Society & Culture Technology Platforms Xiaohongshu (RED)
Marketing beauty to China’s Gen Z – an interview with Judydoll’s Julie Liu Post date October 31, 2025 By Alastair Reid Schanche In Exclusives Tags Beauty & Cosmetics Digital Society Marketing & Branding
The most unlikely collab of the year? McDonald’s China team up with Mercedes-Benz Post date October 29, 2025 By Alastair Reid Schanche In News Tags Automotive Food & Beverage Marketing & Branding
Nike strikes out with creative Shanghai tennis ball installation Post date September 23, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail Society & Culture Marketing & Branding
Dior prosecuted in China for illegal foreign data transfers Post date September 21, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail Society & Culture Regulations
How Taobao tugs at heartstrings with powerful emotion marketing Post date September 20, 2025 By Alastair Reid Schanche In Creative Works Tags Digital Society E-commerce Fashion & Retail
Why is Xibei clashing with influencer Luo Yonghao? Post date September 18, 2025 By Alastair Reid Schanche In News Tags Food & Beverage Society & Culture Weibo
Apple collaborates with Jackson Wang for the latest Shot on iPhone campaign Post date September 17, 2025 In News Tags Digital Society Entertainment Marketing & Branding Weibo
AUDI drops the iconic ‘four-rings’ logo for the launch of a China-exclusive EV Post date September 16, 2025 In News Tags Technology Electric Vehicles Marketing & Branding
H&M Reopens its China Flagship Store as the ‘House of H&M’ Post date September 15, 2025 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
What’s new at the Tmall Beauty Awards this year? Post date September 4, 2025 By Yimin Wang In Creative Works Tags Beauty & Cosmetics
KFC channels Monkey King in Havoc in Heaven collab Post date September 4, 2025 By Yimin Wang In News Tags Art & Culture Food & Beverage Marketing & Branding
Rednote brings its marketplace offline with the first RedMarket Post date September 4, 2025 By Yimin Wang In News Tags E-commerce Marketing & Branding Social Media Xiaohongshu (RED)
