Alipay spotlights transplant survivors in Ant Forest campaign Post date March 30, 2026 By Alastair Reid Schanche In Creative Works Tags Digital Society Marketing & Branding
How Tmall turned trend marketing into a lived experience Post date March 25, 2026 By Alastair Reid Schanche In Creative Works Tags E-commerce Marketing & Branding
Rednote turns ‘pointless’ competitions into a platform feature Post date March 25, 2026 By Alastair Reid Schanche In News Tags Digital Society Platforms Xiaohongshu (RED)
New king of collaborations? The many co-brandings of CASETiFY Post date April 28, 2025 By Yimin Wang In Creative Works Tags Art & Culture Digital Society Fashion & Retail Marketing & Branding
Chanel takes over Shanghai Metro with Chance fragrance Post date April 28, 2025 By Yimin Wang In News Tags Digital Society Luxury Marketing & Branding
Adidas gets brainy with sold-out Tsinghua University collab Post date April 28, 2025 By Yimin Wang In News Tags Digital Society Education & Knowledge Fashion & Retail Sport & Fitness Marketing & Branding
Luckin teams up with Chengdu Culture & Tourism Development Group for panda-themed lemon tea Post date April 25, 2025 By Yilan Ruan In News Tags Food & Beverage Society & Culture Marketing & Branding Weibo
Chinese Author Yu Hua featured in The Paris Review Post date April 25, 2025 By Yilan Ruan In News Tags Entertainment Society & Culture Platforms Weibo
Is Handan aiming to be the next viral city this May Day Holiday? Post date April 25, 2025 By Yimin Wang In News Tags Digital Society Society & Culture Travel Marketing & Branding Social Media
Ready to launch: MINI puts a car on a wall in Shanghai Post date April 25, 2025 By Yimin Wang In News Tags Automotive Digital Society Technology Marketing & Branding
Xiaomi CEO Lei Jun goes viral at Auto Shanghai, without being there Post date April 25, 2025 By Yimin Wang In News Tags Automotive Digital Society Marketing & Branding Social Media
Chinese tea chain Auntea Jenny set for Hong Kong IPO Post date April 25, 2025 By Yimin Wang In News Tags Digital Society Food & Beverage Marketing & Branding
Auto Shanghai rolls in with a bang Post date April 24, 2025 By Yilan Ruan In News Tags Digital Society Society & Culture Technology Marketing & Branding
