The brands and moments behind China’s soft power rise Post date November 3, 2025 By Alastair Reid Schanche In Exclusives Tags Digital Society Society & Culture Technology Platforms Xiaohongshu (RED)
Marketing beauty to China’s Gen Z – an interview with Judydoll’s Julie Liu Post date October 31, 2025 By Alastair Reid Schanche In Exclusives Tags Beauty & Cosmetics Digital Society Marketing & Branding
The most unlikely collab of the year? McDonald’s China team up with Mercedes-Benz Post date October 29, 2025 By Alastair Reid Schanche In News Tags Automotive Food & Beverage Marketing & Branding
Apple to expand R&D presence in China as iPhone loses shine Post date March 13, 2024 By Miranda Jarrett In News Tags Technology
“Flattery toward Japan” lands Nongfu Spring in hot water Post date March 13, 2024 By Miranda Jarrett In News Tags Food & Beverage Society & Culture Marketing & Branding
Hey Tea and Light and Night tie the knot with tea and altar Post date March 13, 2024 By Yimin Wang In News Tags Digital Society Entertainment Food & Beverage Marketing & Branding Weibo
Why was Proya’s International Women’s Day campaign met with backlash? Post date March 12, 2024 By Yimin Wang In News Tags Digital Society E-commerce Society & Culture Marketing & Branding Weibo
ReVived: Vive teams up with To Summer to recreate its first perfume Post date March 12, 2024 By Yimin Wang In News Tags Beauty & Cosmetics Digital Society Society & Culture Marketing & Branding
Why did Starbucks collaborate with rural artists in Yunnan? Post date March 12, 2024 By Miranda Jarrett In Creative Works Tags Art & Culture Food & Beverage Marketing & Branding
Log off when clocked out: China’s legislature considers the right of “offline rest” Post date March 12, 2024 By Yimin Wang In News Tags Digital Society Governmental Society & Culture Weibo
Empowering Beyond Labels: Pioneering 2024’s International Women’s Day Campaigns Post date March 11, 2024 By Miranda Yuan In Creative Works Tags Digital Society Society & Culture Women in China Marketing & Branding Weibo
Crafted World: Loewe to open exhibition in Shanghai Post date March 11, 2024 By Yimin Wang In News Tags Art & Culture Fashion & Retail Luxury Marketing & Branding Weibo
Baidu launches 24/7 driverless taxis with priority for women Post date March 11, 2024 By Yimin Wang In News Tags Automotive Digital Society Society & Culture Technology Marketing & Branding
