Horsh Bread makes China’s poorest celebrity its new face Post date August 12, 2026 By Alastair Reid Schanche In News Tags Food & Beverage Marketing & Branding
RIMOWA serves up Jay Chou and Fan Zhendong’s meeting of masters Post date August 12, 2026 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
Too hot to advertise? Midea’s billboards melt in Chongqing Post date August 11, 2026 By Alastair Reid Schanche In News Tags Technology Marketing & Branding
Shanchuanli: Adidas rebrands its China outdoor line Post date August 10, 2026 By Alastair Reid Schanche In Creative Works Tags Fashion & Retail Sport & Fitness Marketing & Branding
Cotti lands the summer’s hottest movie IP – but fumbles merchandising Post date August 6, 2026 By Alastair Reid Schanche In News Tags Entertainment Fashion & Retail Marketing & Branding
K-drama fan mail delivers Shunfeng Express a viral hit Post date August 5, 2026 By Alastair Reid Schanche In News Tags Entertainment Marketing & Branding
Song style: How Songmont built a lifestyle brand beyond handbags Post date August 5, 2026 By Alastair Reid Schanche In Creative Works Tags Fashion & Retail Marketing & Branding
GOODBAI hits up ITZY’s Shin Ryujin to test Korean waters Post date August 4, 2026 By Alastair Reid Schanche In News Tags Fashion & Retail Marketing & Branding
Aesop invites China’s dogs in for a paw wash Post date August 3, 2026 By Alastair Reid Schanche In News Tags Beauty & Cosmetics Marketing & Branding
Luckin puts local shops on its ‘hidden menu’ Post date August 3, 2026 By Alastair Reid Schanche In News Tags Food & Beverage Marketing & Branding
