Chinese baijiu giant, Wuliangye pulls in Gen Z with Web3 campaign Post date January 27, 2023 By Yuhui Kong In News Tags E-commerce Food & Beverage Technology Marketing & Branding Xiaohongshu (RED) Web3
Chinese handbag label Kunogigi reels in Gen Z with virtual persona Post date January 26, 2023 By Sofia Sayers In News Tags Digital Society E-commerce Fashion & Retail Society & Culture Technology Marketing & Branding
What is the secret sauce behind Lululemon’s popularity in China? Post date January 26, 2023 By Sofia Sayers In Opinions Tags Digital Society Fashion & Retail Society & Culture Sport & Fitness Marketing & Branding
Estée Lauder’s China travel retail headquarters lands in Hainan Free Trade Port Post date January 26, 2023 By Yuhui Kong In News Tags Cities Beauty & Cosmetics Governmental Travel Marketing & Branding Shopping Festivals
Spring Festival Gala outfits spark lookalike buying frenzy on Taobao Post date January 24, 2023 By Sofia Sayers In News Tags Digital Society E-commerce Society & Culture Marketing & Branding Chinese New Year Traditional Festivals
L’Oréal strides into astronomy with its crossover collaborations Post date January 24, 2023 By Yuhui Kong In News Tags Beauty & Cosmetics Livestreaming Technology Marketing & Branding Chinese New Year
Chinese beer giant Snow throws first Metaverse New Year Party joined by celebrity Post date January 24, 2023 By Qing Na In Creative Works Tags Digital Society Entertainment Food & Beverage Technology Marketing & Branding Platforms Traditional Festivals Web3
Elizabeth Arden teams up with Miffy, hopping into the Year of the Rabbit Post date January 20, 2023 By Yuhui Kong In News Tags Beauty & Cosmetics Travel Marketing & Branding Chinese New Year Traditional Festivals
Dior unveils Paris-inspired ice sculpture at Jilin ski resort Post date January 19, 2023 By Miranda Jarrett In News Tags Fashion & Retail Marketing & Branding
Playboy brings on board Chinese marketing experts to rehabilitate brand image Post date January 19, 2023 By Miranda Jarrett In News Tags E-commerce Fashion & Retail Marketing & Branding
