Shanghai Fashion Week makes full offline return with 90 shows

Shanghai Fashion Week will be the first fashion week in the world to make a full return to physical shows with more than 90 shows taking place between October 8 and 18.

It will present the 2021 collections of emerging Chinese designers, such as Shushu Tong, Yuhan Wang, Angel Chen and Yueqi Qi, and local Shanghai brands. Shanghai Fashion Week has also collaborated with sustainable consulting firm Greenext and digital sales platform Joor to host a sustainable fashion forum which will also be available online.

Shanghai Fashion Week has been a pioneer in the fashion industry and ran the world’s first digital fashion week last March in partnership with Tmall.

Read more: JD brings digital London Fashion Week to China

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