Cosmetics brand Florasis champions Chinese heritage

This article is part of our weekly series shining the light on an influential Chinese brand. Florasis raked in over $29 million during 2020’s 618, even surpassing Chinese consumers’ much-loved beauty brand Perfect Diary Florasis is a Chinese cosmetics brand that has developed an image around its East Asian identity and heritage. Launched in the … Continue reading Cosmetics brand Florasis champions Chinese heritage