Student festival to world’s largest shopping festival – Alibaba’s Singles’ Day

Singles’ Day, the world’s largest shopping festival, is upon us and with that comes countless deals and discounts as brands and platforms encourage consumers to shop, shop, shop! The year-by-year increase in sales revenue of Singles’ Day is truly symbolic of the growth and potential of China’s consumer society. This year marks the 12th Singles’ … Continue reading Student festival to world’s largest shopping festival – Alibaba’s Singles’ Day