Perfect Diary & Florasis impress Chinese consumers with 520 wordplays

Western luxury brands have been out in force during 520 with exclusive products and gift boxes 520 is upon us! The love-based festival takes place on 20 May and has risen in prominence in the Chinese calendar due to 520 being a homophone for the phrase ‘I love you’. Aware that it’s one of the … Continue reading Perfect Diary & Florasis impress Chinese consumers with 520 wordplays